Passion for Italy. 
The idea of it-biz, The Italian Business Magazine, is based on the need to further the already existing dialogue between the Italian and the American economic and financial worlds. 
The two countries are bonded by a common deep love for democracy and freedom, a kind of freedom which finds in free market one of its highest expressions.
Our goal is to bring to the U.S. the successful stories that thousands of small and medium-sized companies have been able – and will be able – to write, while maintaining an ever increasing level of quality and reliability. 
For foreign markets, the United States have always represented a reference point, and Italy, with its background of creativity and history, represents a type of economy which can still count on a large growing potential. 
American entrepreneurship, on the other hand, could enjoy a profitable synergy by bonding with Italy, and be encouraged to implement its
industrial development. 
That, in turn, would help the nation compete on equal terms with the largest emerging international economies.
We will fight and defend the Made in Italy trademark everywhere in the world. For years, forgeries, counterfeits and fakes have been the cause of economic and public image damages for our companies, which find in the brilliant originality of their ideas their first and foremost source of business.
We need new regulations to protect our exclusive rights, our design and the quality of our materials.
In this sense, the United States have been able to enforce laws protecting their companies, laws which are recognized and respected all over the world. 
The resources that our companies invest in research must be protected – you cannot expect our businesses to invest money and improve their products if you don’t do anything to defend them. We will schedule meetings, carry out surveys and encourage institutions to always be alert and make sure that our rights are respected. 
If Italy gets support from the United States - which is crucial in this case - then it will be able to ensure that competition in international markets follows the same rules, so that Italian products continue to be associated with quality, the very same quality which has given Italy a leading status well-known all over the world.

Federico Tassinari
Managing Editor
   

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