Dear Readers,
In this new edition of It-Biz we have intensified our efforts, not allowing the quality and the genius of our business men to pass underestimated. The story of Moretti Polegato, Mister Geox, represents a classic example of how ideas, the will to do and to risk can take one far. The “100% Italian Consortium”, of whom we have reported, represents the philosophy of all the Made in Italy Companies that have to defend the value of their ideas and quality. A quality that overseas, in America, finds an open and trusting market for all products that come from Italy. The exclusive interview with the Undersecretary for trade development and General Director of the U.S. & Foreign Commercial Service is a clear demonstration of how much the Usa care about an economic and social brotherhood with our country. The Ravello Meeting, reported by the great Sociologist Domenico De Masi, shows us and the Americans how it is possible to unite wellness, education and work in a unique moment and how pleasant it is to work and confront oneself and especially how much this helps to access the successful road of competition in the International markets.
The effect of globalisation has underlined the crisis of some sectors, such as the Real Estate. Cyclic crisis, of specific areas, as our Real Estate Special illustrates, clarifying that the building sector does not truly have global crises. We are simply assisting a long-term non-stop development of the East of Europe, or of Dubai.
The new Milan Expo, with other important events, will be an occasion for Italy to generate development and create opportunities from one side of the planet to the other, overcoming the crisis of only certain areas and saturating the areas of major development. Sectors in difficulty such as Building, will always be relaunched thanks to man’s unending intelligence. Evolution advances, the world population’s purchasing power increases, likewise the luxury users, consequently studies and researches to satisfy them increase too. It is the fascination and complexity of a world that continuously dialogues, asks questions and finds solutions. Italian fashion and design continue to be a point of reference and dedicating space to Valentino, we have tried to communicate in a unique message how much beauty surrounds us and especially how nice it is to share it with others.

Federico Tassinari

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